Global Business Club: Spotlight on Brazil
2024-02-07 10:00 - 15:00 (America/Detroit) | Ann Arbor City Club
As the third event in the new Global Business Club of Michigan Market Spotlight Series, the MSU International Business Center is partnering with MEDC and Great Lakes and St. Lawrence Governors and Premiers to highlight the Brazilian market. This event will feature the Director of GSGP’s Brazil office Claudia Tomaselli, International Trade Manager Brendan Cherry, a Michigan Exporters Business Panel, Brazilian lunch, networking, and the opportunity for 1-on-1 meetings with trade service providers. Information will also be provided on GSGP’s upcoming trade mission to Brazil and Chile, taking place June 8-14, 2024. For questions contact MSU IBC Assistant Director Hannah Pszenica at pszenica@msu.edu.
The Global Business Club of Mid-Michigan focuses on global issues of interest to the mid-Michigan business community. The monthly GB Club luncheons provide outstanding speakers and relaxed networking opportunities. With extensive international experience, the speakers wrap personal insights around a practical and up-to-the-minute approach to conducting international trade.

MSU Dept of Economics International Speaker Series: Applied Series - Prashan Bhardawaj
2024-03-22 00:00 (America/Detroit) | MSU Marshall Adams Hall, 486 W Circle Dr, East Lansing, 48824, United States
Dr.Prashant is Professor of Economics at University of California-San Diego. He has published widely on topics of international migration and international development.
No registration is required for this event.
Please click on the website link below for more information on Dr. Prashant.

Lansing Regional Chamber: Economic Club hosts Earvin "Magic" Johnson for a Q&A Session with Lansing Promise Scholars
2024-04-10 11:30 - 13:30 UTC | Kellogg Hotel & Conference Center, 219 S Harrison Rd, East Lansing, 48824, United States
Join the Lansing Regional Chamber of Commerce and the Lansing Promise at the April Economic Club as we celebrate the powerful intersection of business, students, education and community in Greater Lansing. Our special guest is the NBA legend, businessperson, and Lansing’s own Earvin “Magic” Johnson.
Magic will host a panel of Lansing Promise scholars for a Conversation with Magic. This Q&A will include questions both to and from scholars with Magic and will cover a range of topics, including growing up in Lansing, entrepreneurship, employment and how we all have a role in investing in the success of our youth.
We’ll also hear about the State of the Promise and learn how the place-based scholarship organization is leveraging partnerships with Lansing’s business community, the Lansing School District, Lansing Regional Chamber of Commerce, the City of Lansing and post-secondary institutions to strengthen the capital city’s talent development continuum.

MSU Dept of Economics International Speaker Series: Macro/International - Esteban Rossi-Hansberg
2024-04-12 00:00 (America/Detroit) | MSU Marshall Adams Hall, 486 W Circle Dr, East Lansing, 48824, United States
Dr.Rossi-Hansberg is the Glen A. Lloyd Distinguished Service Professor at the University of Chicago. He has published widely on why international trade occurs, as well as its impacts on firm organization and firm productivity.
No registration is required to attend this event.
Please click on the website link below for more information on Dr. Rossi-Hansberg.

MSI Consortium: Celebrating IB Scholarship in Honor of Late Professor William Ogram Jr, Founding Editor in Chief of JIBS
2024-04-18 11:00 - 12:00 UTC | virtual
Late Professor Emeritus Ernest W.(Bill) Ogram, Jr., of Georgia State University served as the first editor in chief (1970-1975) of Journal of International Business Studies (JIBS), the flagship journal in the field of International Business. An economics Ph.D. graduate of the University of Illinois, Bill joined the business faculty at Georgia State University (GSU) in 1959. His interest in international Business and Economics fostered his initial membership in the AEIB (Association for Education in International Business, the predecessor of today’s Academy of International Business (AIB), and the creation of GSU’s Institute of International Business – one of America’s first tenure track faculty organizations in International Business. Bill’s commitment to International Business was exemplified in the team he built at GSU, including John Daniels, Duane Kujawa, José de la Torre, and Jeff Arpan who went on to build outstanding IB departments in IU, UCLA, USC, and would serve as presidents of the AIB.
To celebrate his legacy, GSU is bringing together five scholar leaders in international business, current and past editors of JIBS- Paul Beamish (Ivey), John Cantwell (Rutgers), Lorraine Eden (Texas A&M), Arie Lewin (Duke), Rosalie Tung (Simon Fraser), and Alain Verbeke (Calgary) to discuss the evolution of IB scholarship, its impact, and its future.
This webinar is FREE, but registration is required. Zoom details will be sent to all registered participants.

Global Business Club: Spotlight On West Africa
2024-04-24 10:00 - 15:00 (America/Detroit) | Minskoff Pavilion, 645 N Shaw Ln, East Lansing, 48824, United States
For the next event in the GBC Market Spotlight Series, the MSU International Business Center is partnering with the MSU Marketing Department and African Studies Center to highlight the West African Market. This event will feature keynotes from Bolaji Balogun, CEO of Chapel Hill Denham in Nigeria, and Godwin Tamakloe, an expert in fintech at Mobile Money, Ltd. in Ghana. Additionally there will be a Michigan Exporters Business Panel, lunch, networking, and the opportunity for 1-on-1 meetings with trade service providers.

Lansing Regional Chamber: Economic Club - Panel on Michigan's Economic Growth
2024-05-23 11:30 - 13:30 UTC | Kellogg Hotel & Conference Center, 219 S Harrison Rd, East Lansing, 48824, United States
Join us for the May Lansing Economic Club, featuring a panel discussion on Michigan’s economic growth. Panelists include Quentin Messer, President and CEO, Michigan Economic Development Corporation and Hilary Doe, Chief Growth Officer, Michigan Economic Development Corporation, who will share expert insights on the state’s economic competitiveness.
From economic growth strategies, talent and workforce development, to population growth infrastructure investment, this engaging discussion will offer valuable perspectives on Michigan’s economic growth.

MSI Consortium: International Business Pedagogy Workshop
2024-05-29 00:00 - 2024-05-31 00:00 UTC | Georgia State University, Atlanta, 30302, United States
Calling all IB educators who are aiming for excellence in teaching: If you teach international business and wish to learn from and be inspired by world-class master teachers and mentors, this is your opportunity to invest in your professional development.
Meet us in Atlanta over 2.5 days for an intensive learning and networking event. In addition to addressing the core course in IB, interactive sessions will cover specialized courses in international entrepreneurship, global strategy, multinational business finance, and international marketing.
Registration is open! For detailed information regarding this workshop, please visit the website via the URL

German Global Business Networking Event
2024-07-18 17:30 - 20:00 UTC | Kellogg Hotel & Conference Center, 219 S Harrison Rd, East Lansing, 48824, United States
The MSU International Business Center is sponsoring a Global Business Networking event hosted by the German American Business Council of Michigan and MSU VIPP. This event will bring together 30 Fulbright students from across Germany, MSU faculty and staff, Michigan business leaders, and members of the German American Business Council. Participants will have the chance to learn more about the business climate in Michigan and Germany, engage with each other to find mutual interests, and lay the foundations of future collaborations.

Global Business Club of Mid-Michigan: Global Business Club: Spotlight on Vietnam
2024-08-14 10:00 - 15:00 UTC | Kellogg Hotel & Conference Center, 219 S Harrison Rd, East Lansing, 48824, United States
Speaker Speakers and Panelists
For the next event in the GBC Market Spotlight Series, the MSU International Business Center is partnering with the U.S. Commercial Service and the Van Andel Global Trade Center to highlight the Vietnamese market. This event will feature market overviews, a Michigan Exporters Business Panel, lunch, networking, and the opportunity for 1-on-1 meetings with trade service providers. For questions contact IBC Assistant Director Hannah Pszenica, email: pszenica@msu.edu
The Global Business Club of Mid-Michigan focuses on global issues of interest to the mid-Michigan business community. The monthly GB Club luncheons provide outstanding speakers and relaxed networking opportunities. With extensive international experience, the speakers wrap personal insights around a practical and up-to-the-minute approach to conducting international trade.

Virtual Global Business Club: How to Adapt Your Brands and Products for Global Markets
2024-08-27 11:00 - 12:00 UTC | virtual
This webinar will provide an industry and academic perspective on how to launch and adapt your brands and products for global markets. Topics will include best practices and pitfalls to avoid, how to create market segments, how to find and use market research, and how to determine pricing.
Featured Speakers:

Dr. Ahmet Kirca – Director of the MSU IBC / CIBER and Associate Professor of International Business and Marketing
Wellington Chu – Former U.S. Commercial Diplomat and Global Marketing Executive

For questions contact IBC Assistant Director Hannah Pszenica, email: pszenica@msu.edu

Virtual Global Business Club: Opportunities and Updates: AI & Machine Learning in Advanced Manufacturing
2024-09-11 10:00 - 11:30 UTC | virtual

Publishing in International Business Research: Tips and Trends from Editors - Research Spotlight by MSU & Texas A&M CIBERS
2024-09-13 12:00 - 13:30 UTC
In this webinar, editors of three prominent journals in the international business field will discuss key trends, topics and issues in IB research, as well as the best practices for publishing in leading international business journals. This webinar will include short presentations followed by discussion moderated by the co-hosts.
Key takeaways:

Tips related to best practices for publishing international research topics
Gain insights into common issues/problems raised in the review process
Learn topics of significant interest to editors
To register, please click on the link below.

IB Research Spotlight: Publishing in International Business Research - Tips and Trends from Editors
2024-09-13 12:00 - 13:30 UTC | virtual
The free webinar will feature editors of three prominent journals in the international business field. Panelists will discuss key trends, topics, and issues in IB research, as well as the best practices for publishing in leading international business journals. The webinar will include short presentations followed by discussions moderated by the co-hosts.
Key takeaways for attendees will include:

Tips related to best practices for publishing
Gain insights into common issues/problems raised in the review process
Learn topics of significant interest to editors

Lansing Economic Club: Jon Decker, White House Correspondent
2024-09-24 11:30 - 13:30 UTC | Kellogg Hotel & Conference Center, 219 S Harrison Rd, East Lansing, 48824, United States
The Lansing Economic Club will welcome Jon Decker, White House Correspondent and Senior National Editor for Gray Television on Tuesday, Sept. 24. Decker will provide an overview of the 2024 presidential election. Thank you to our program sponsor Fahey Schultz Burzych Rhodes.

Virtual Global Business Club: Getting Paid & Risk Mitigation for Your Exports
2024-09-26 11:00 - 12:00 UTC
Are You Ready to Grow Your Exports? Learn how EXIM Bank can support you! Don’t lose potential business to competitors by overlooking different payment options that could be attractive to your international buyers. To succeed in today’s global marketplace and win sales against competitors, exporters must be able to offer their customers attractive credit terms supported by the appropriate payment methods and risk mitigation solutions. Join us for a conversation with Mariel Huasanga, EXIM’s Regional Director, who will dive deeper into the various tools EXIM has available for exporters to grow their exports and offset the risk of non-payment. In this free webinar, you’ll learn how to:

Protect your business against buyer nonpayment.
Extend competitive open account credit terms to international buyers.
Unlock cash flow to fulfill sales orders and acquire new business abroad.

For questions contact IBC Assistant Director Hannah Pszenica, email: pszenica@msu.edu

A Song of GANTT Charts: Teaching Management with Science Fiction and Fantasy
2024-10-10 11:00 - 12:00 UTC
How is a Star Wars movie like an internal audit? What lessons can we learn about toxic leadership from the story of Daenerys Targaryen? The author of the BSFA Award-winning essay series Project Management from Rogue One and the BSFA and World Fantasy Award-nominated book Management Lessons from Game of Thrones talks about how to use popular science fiction and fantasy series to increase student engagement and promote learning retention.
Takeaways:
1. How to use science fiction and fantasy series in business studies teaching
2. How fictional narratives provide insight into real-life organizations
3. The wider role of narratives and storytelling in the classroom
This is a FREE webinar, but registration is required.

The International Business Webinar Series is a project of the national CIBER Minority Serving Institution (MSI) Consortium, led by Georgia State University CIBER and sponsored by CIBERs at Florida International University, George Washington University, Indiana University, Loyola Marymount University, Michigan State University, Temple University, Texas A&M University, University of Colorado-Denver, and the University of Maryland. This program is partially funded by the U.S. Department of Education.

Lansing Economic Club: "State of Healthcare: Future of Care in the Lansing Region"
2024-10-10 11:30 - 13:30 UTC | MSU Kellogg Hotel & Conference Center, 219 S Harrison Rd, East Lansing, 48824, United States
Join us for the Lansing Regional Chamber of Commerce Lansing Economic Club program “State of Healthcare: Future of Care in the Lansing Region.” on Thursday, October 10, 2024, from 11:30 a.m. – 1:30 p.m. at the Kellogg Hotel and Conference Center. The focus of the program is to discuss the current state and outlook of healthcare in our region.

Panelist include:

Kirk Ray, President & CEO McLaren Greater Lansing

Margaret Dimond, PhD, President, University of Michigan Health Regional Network
Norm Hubbard, SVP of MSU Health Sciences
Travis Souza, Associate Chief Strategy Officer, Michigan Medicine
Program will be moderated by:
Brian Peters, CEO, Michigan Health & Hospital Association

Virtual Global Business Club: Ecommerce to Grow Your Sales Internationally
2024-10-16 11:00 - 12:30 UTC
The MSU International Business Center’s Global Business Club is partnering with the highly regarded IBT Online to offer a webinar focused on best practices in e-commerce to grow your business internationally. Among other topics, this session will cover how to have an effective digital strategy and how to build high converting and localized websites.
For questions contact IBC Assistant Director Hannah Pszenica, email: pszenica@msu.edu

Lansing Economic Club: Celebration of Regional Growth Awards
2024-11-06 11:30 - 13:30 UTC | Kellogg Hotel & Conference Center, 219 S Harrison Rd, East Lansing, 48824, United States
As part of the Lansing Economic Club speaker series, the Lansing Regional Chamber of Commerce will honor five organizations for their investments that are reshaping and transforming our region during the 19th annual Celebration of Regional Growth (CORG) Awards. Since 2006, more than 90 companies have been recognized and have combined to contribute $3 billion in investment in the regional economy. If you are interested in attending, please reach out to Ronda Bunnell at bunnell@msu.edu to see if there is availability at our table.
This year we are pleased to recognize the following organizations:
• Amazon
• Capital Area Housing Partnership
• Grewal Hall
• Midwest Power Equipment
• Midwest Press & Automation

2024 Broad College International Business Student Case Competition
2024-11-15 09:00 - 18:00 UTC | Minskoff Pavilion, 645 N Shaw Ln, East Lansing, 48824, United States
IBC/MSU-CIBER is organizing an international business student case competition in the Broad College. The student teams will have 3 days to work on the business case and present their solutions to a panel of industry judges. Each presentation will last for 20 min, followed by 10 min Q&A session.
You are invited!

$4,000 competition award fund: $2,000 for the 1st place, $1,000 for the 2nd place, $600 for the 3rd place, $400 for the 4th place
Gain valuable experience and make yourself more marketable (unique line on a resume, topic of conversation in interviews, etc.)
Potential to represent Broad College at national case competitions

Eligibility

The competition is open to Broad College undergraduate students
Each team must consist of 4 students. Participants can either:

form a team of 4 students (preferred option) or
express interest and be assigned to a team by organizers

Entrants will be accepted on a first come first serve basis, Apply early!
Detailed competition rules are presented in the attached file (below)
Competition sign-up deadline: November 1, 2024
Registration
https://msu.co1.qualtrics.com/jfe/form/SV_cBcHmd2eFI3fAma
For more information, please contact Raymond Pirouz at pirouzra@msu.edu

Global Business Club Webinar: Winning Strategies for Trade Shows & Trade Missions
2024-11-20 11:00 - 12:00 (America/Detroit) | https://ibc.broad.msu.edu/event/global-business-club-webinar-winning-strategies-for-trade-shows-trade-missions/
The MSU International Business Center’s Global Business Club is partnering with the Michigan Economic Development Corporation (MEDC) to share best practices for how to prepare for trade shows and trade missions. Drawing on over 20 years of experience, John Gelmisi will highlight how participating can provide significant networking opportunities and keep you updated on industry trends and current competitors.
Key points:

Evaluating Participation: Determine if your company should attend and the value it brings.

Maximizing ROI: Strategies to optimize your participation before, during, and after the event.

Networking Opportunities: Take advantage to access key decision-makers for potential business growth and partnerships and connect with current clients.

For questions contact IBC Assistant Director Hannah Pszenica, email: pszenica@msu.edu

IB Webinar Series: "The Varieties of Populism; Their Rise & Impact on Business & Society"
2024-11-21 11:00 - 12:00 (America/Detroit)
Today, we have seen the rise of many populist leaders and parties across the globe. This has led to rising interest in the phenomenon of populism. However, this interest, particularly in the public domain has led to naive and stereotypical definitions and views on populism based on a few prominent contemporary cases. Yet populism has a long historical tradition, particularly in the United States and South America, and has its roots all the way back to Ancient Rome. In this webinar, we discuss the nature of populism and its varieties, and why today it is a mixture of factors we have seen before. Some appear new and unique but are still within the bounds of our understanding.
Key takeaways:
1. Gain a clearer perspective on the populist wave of the last decade.
2. Acquire a better understanding of how companies have, and can, address, the political reality they are facing.
3. Develop an understanding of how the political structure of different countries can influence their susceptibility to the influence of fringe political ideologies.
This webinar is FREE and open to all, but registration is required. Zoom details will be sent to all registered participants.

Global Insights: Harnessing AI to Revolutionize International Business Education
2024-11-22 11:00 - 12:00 (America/Detroit) | https://msu.zoom.us/webinar/register/WN_htWDgKSzQcGqVfwmK8lxuw
Presented by Professor Ayse Ozturk, this session will explore how AI can be used for teaching, providing faculty with practical tools to enhance learning experiences and increase efficiency. Topics include:

AI-Generated Presentations: Create engaging presentations from a simple prompt (e.g., Gamma AI).
Culturally Tailored Branding: Generate cross-cultural brand names, slogans, and logos (e.g., Canva).
AI-Powered Videos: Create promotional short videos (e.g., Invideo AI).
Simplified Data Analysis: Analyze data quickly (e.g., Data Analysts Custom GPT).
Streamlined Assessments: Automate quizzes and study guides (Notebook LM).
Tailored Online Courses: Design personalized online courses (e.g., WisdomPlan AI).

For questions contact IBC Assistant Director Hannah Pszenica, email: pszenica@msu.edu

IB Webinar Series: "Internationalization of Circular Business Models & Related Value Chains"
2024-12-05 11:00 - 12:00 (America/Detroit) | https://ibc.broad.msu.edu/event/ib-webinar-series-internationalization-of-circular-business-models-related-value-chains/
Interest in circular business models (CBMs) and sustainable practices across the value chain is growing as businesses face increasing pressure to operate responsibly on a global scale. While CBMs hold the promise of sustainability and resource efficiency, adapting and internationalizing these models presents unique challenges. How can companies successfully enter into new markets while staying true to their circular principles?
A key factor lies in understanding the actors of the business model—suppliers, partners, and other stakeholders—and aligning them with the goals of circularity. Building sustainable value chains requires not only selecting the right suppliers and partners but also adapting the entire business model to new international contexts.
This session explores the intersection of internationalization and circularity in business models. The discussion will be about how companies pursuing circularity can succeed internationally, how they can adapt CBMs to succeed in new markets and how can the roles of key actors in these models be identified.
Key Takeaways:

Explore the challenges businesses face in expanding circular business models (CBMs) internationally
Identify the key approaches needed for successful internationalization of circular business model
Understand how to integrate key actors in the value chain to ensure alignment with circularity principles and drive sustainable value creation.

This is a free webinar, but registration is required.

Global Business Club: Spotlight on South Korea
2024-12-11 10:00 - 15:00 (America/Detroit) | Detroit Institute of Arts, 5200 Woodward Ave, Detroit, 48202, United States
For the next event in the GBC Market Spotlight Series, the MSU International Business Center is partnering with the Michigan Economic Development Corporation (MEDC) to highlight the South Korean Market. This event will feature market overviews, a Michigan Exporters Business Panel, lunch, networking, a Korean art tour, and the opportunity for 1-on-1 meetings with trade service providers. This event is open to the public and is relevant for anyone interested in learning more about South Korea and international business in general. Information will also be provided on MEDC’s upcoming trade mission to South Korea, taking place April 6-11, 2025.
For questions contact IBC Assistant Director Hannah Pszenica, email: pszenica@msu.edu
There are a select number of complimentary tickets offered to MSU students, faculty, and staff. Please reach out to the above email if interested.

Global Business Club Webinar: Future-Ready Leadership for Global Teams: Thriving in a Changing World
2025-01-23 11:00 - 12:00 (America/Detroit)
The world is changing faster than ever, and global leaders must evolve to keep pace. Shifting demographics, rapid digital transformation, and the need for cultural alignment are redefining the way we lead diverse teams.
In this dynamic and practical webinar, Future-Ready Leadership for Global Teams: Thriving in a Changing World, you’ll discover how to:

Navigate the intersection of corporate, local, and team cultures to build alignment.
Foster trust and collaboration in virtual, multicultural teams.
Adapt to demographic and digital disruptions with confidence and agility.
Master the 4Cs of future-ready leadership

This session will provide you with effective strategies and tools to succeed as a leader in today’s globalized and rapidly changing workplace. Whether you are managing a remote team, addressing cultural differences, or aiming to enhance your leadership skills for the future, this webinar serves as your guide to success.
For questions contact IBC Assistant Director Hannah Pszenica, email: pszenica@msu.edu

“Ask, Believe, Cultivate - Adjust, Balance, Create - Amplify, Bridge, Contribute. The ABC of Navigating Research (and Academia) across Career Stages"
2025-02-06 11:00 - 12:00 (America/Detroit)
Drawing on her 35 years of experience of working in academia, Professor Anne-Wil Harzing shares her ideas on how to navigate the sometimes choppy waters of research (and academia) across career stages. Her talk will cover early, mid, and late career stages, and shows how our priorities (should) change over time.
The aim of the presentation is to challenge the audience to reflect on how they can successfully navigate the career stage they are currently in. However, it will also ask the audience to share what they would like those at other career stages than their own to understand about the unique challenges of their own career stage. As such it hopes to build mutual understanding between scholars at different career stages.
Takeaways:

Different career stages (should) come with different research priorities and challenges.
Each career stage has its own lead theme: survival, identity, and legacy.
Collaboration between scholars at different career stages requires mutual understanding of different priorities and challenges.

This webinar is FREE and open to all, but registration is required.
Zoom details will be sent to all registered participants.

“Leveraging International Partnerships for Student Success"
2025-02-13 11:00 - 12:00 (America/Detroit)
This engaging and practical webinar will be on leveraging international partnerships in higher education for student success. This informative webinar will explore strategies and best practices for building and sustaining impactful international partnerships in higher education. The session will cover innovative approaches to fostering collaboration and enhancing student success through global initiatives.
Key Topics to Be Addressed:
• Co-Designing High-Impact Practices through Virtual Exchange (Global Collaborative Learning): Learn how virtual exchange can connect students across borders, fostering teamwork, cultural understanding, and mutual learning.
• Developing Joint Research through Cross-Border Educational Collaboration: Explore ways to establish meaningful research partnerships that create value for institutions, faculty, and students.
• Applying for and Securing Third-Party Funding: Understand practical strategies for identifying funding opportunities and developing successful proposals to support global education projects.
• Enhancing Curriculum Design and Study Abroad Programs: Examine case studies of immersive and experiential programs that integrate real-world learning and foster global citizenship.
This webinar is FREE and open to all, but registration is required.
Zoom details will be sent to all registered participants.

"An Entrepreneurial Vision for Export Success"
2025-03-13 11:00 - 12:00 (America/Detroit)
An asylee from Colombia, Felipe Arroyave came to the U.S. as a teenager with a strong work ethic and a desire to better himself through education.
Along the way, he caught a vision for helping those in the developing world, from Latin America to the Middle East and beyond, who lacked access to the specialty contact lenses patients in the West take for granted.
Remedying the problem —and fixing vision for sufferers of kerotoconus, corneal abrasions and other rare ocular problems — required some gumption and finesse. He’d spied the problem while working for a $4 billion lens distributor who was blind to the potential in smaller economies.
Arroyave first proved the concept, boosting sales for his employer in Latin American markets before branching out on his own and converting his former boss into one of his largest customers.
Fast forward to today, and Spectrum was named the U.S. Small Business Administration’s Small Business Exporter of the Year in 2024 on top of previous honors, including winning both the Georgia GLOBE Award and the Atlanta Metro Export Challenge.
HIs journey from the factory floor to the C-suite, and his recent expansion of logistics and support infrastructure in Latin America to support growing sales, offers an inspiring story of overcoming the odds by seeing and seizing opportunities in international business.
Key Takeaways:

How to see opportunities at the so-called “bottom of the pyramid” that legacy players believe are too costly or not lucrative enough to serve.
The mechanics of exporting — how understanding payment, shipping, logistics and exchange rates can become a competitive advantage in the United States.
How give-back programs including free education to doctors and patients, along with an initiative provide contact lenses to underprivileged patients, has helped build goodwill and boost the bottom line.

This webinar is free and open to all, but registration is required. Zoom details will be sent to all registered participants.
