BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//International Business Center - ECPv6.15.17.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:International Business Center
X-ORIGINAL-URL:https://ibc.broad.msu.edu
X-WR-CALDESC:Events for International Business Center
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20230101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20240814T100000
DTEND;TZID=UTC:20240814T150000
DTSTAMP:20260508T212941
CREATED:20240923T221020Z
LAST-MODIFIED:20240923T221020Z
UID:10001233-1723629600-1723647600@ibc.broad.msu.edu
SUMMARY:Global Business Club of Mid-Michigan: Global Business Club: Spotlight on Vietnam
DESCRIPTION:Speaker Speakers and Panelists \nFor the next event in the GBC Market Spotlight Series\, the MSU International Business Center is partnering with the U.S. Commercial Service and the Van Andel Global Trade Center to highlight the Vietnamese market.  This event will feature market overviews\, a Michigan Exporters Business Panel\, lunch\, networking\, and the opportunity for 1-on-1 meetings with trade service providers.  For questions contact IBC Assistant Director Hannah Pszenica\, email: pszenica@msu.edu \nThe Global Business Club of Mid-Michigan focuses on global issues of interest to the mid-Michigan business community. The monthly GB Club luncheons provide outstanding speakers and relaxed networking opportunities. With extensive international experience\, the speakers wrap personal insights around a practical and up-to-the-minute approach to conducting international trade.
URL:https://ibc.broad.msu.edu/event/global-business-club-of-mid-michigan-global-business-club-spotlight-on-vietnam/
LOCATION:Kellogg Hotel & Conference Center\, 219 S Harrison Rd\, East Lansing\, 48824\, United States
CATEGORIES:IBC
ORGANIZER;CN="Hannah Pszenica":MAILTO:pszenica@msu.edu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240827T110000
DTEND;TZID=UTC:20240827T120000
DTSTAMP:20260508T212941
CREATED:20240923T215336Z
LAST-MODIFIED:20240923T215336Z
UID:10001228-1724756400-1724760000@ibc.broad.msu.edu
SUMMARY:Virtual Global Business Club: How to Adapt Your Brands and Products for Global Markets
DESCRIPTION:This webinar will provide an industry and academic perspective on how to launch and adapt your brands and products for global markets.  Topics will include best practices and pitfalls to avoid\, how to create market segments\, how to find and use market research\, and how to determine pricing. \nFeatured Speakers: \n\nDr. Ahmet Kirca – Director of the MSU IBC / CIBER and Associate Professor of International Business and Marketing\nWellington Chu – Former U.S. Commercial Diplomat and Global Marketing Executive\n\nFor questions contact IBC Assistant Director Hannah Pszenica\, email: pszenica@msu.edu
URL:https://ibc.broad.msu.edu/event/virtual-global-business-club-how-to-adapt-your-brands-and-products-for-global-markets/
LOCATION:virtual
CATEGORIES:Global Business Club
ORGANIZER;CN="Hannah Pszenica":MAILTO:pszenica@msu.edu
END:VEVENT
END:VCALENDAR