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SUMMARY:Global Business Club of Mid-Michigan: A Brand's New World: The Future of Challenges in Brand Protection
DESCRIPTION:Speaker Speakers Listed on Website \nThe Michigan State University International Business and GBClub are partnering with the Center for Anti-Counterfeiting and Product Protection (A-CAPP) as it hosts a special conference on brand protection issues post-pandemic\, looking into the future. This conference will be offered virtually to facilitate collaborative and meaningful discussions on strategies and issues in brand and product protection going forward in the next one to two years. Especially interesting for our audience will be a session for SMEs on protecting intellectual property while exporting\, featuring Professor Jay P. Kennedy from the School of Criminal Justice. Attendees will have the opportunity to share\, learn and network with one another. Join the A-CAPP Center and us with other academic\, industry and law enforcement partners as they host a series of short discussion-based panels over a 3 day period. This is a free event but requires registration. \nThe Global Business Club of Mid-Michigan focuses on global issues of interest to the mid-Michigan business community. The monthly GB Club luncheons provide outstanding speakers and relaxed networking opportunities. With extensive international experience\, the speakers wrap personal insights around a practical and up-to-the-minute approach to conducting international trade.
URL:https://ibc.broad.msu.edu/event/global-business-club-of-mid-michigan-a-brands-new-world-the-future-of-challenges-in-brand-protection/
LOCATION:virtual
CATEGORIES:IBC
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