For this webinar, we invited three well-established international business/marketing scholars. Our panelists will discuss the use of meta-analysis as a methodological tool in international business and global marketing research. Specifically, panelists will cover contemporary conceptual and methodological best practices that need to be considered when they conduct meta-analyses. This webinar will include short presentations followed by a discussion moderated by the co-hosts. Time listed in EST

KEY TAKEAWAYS

Learn areas of research opportunity that can best be explored via meta-analysis

Gain insights into the best practices for different stages of the meta-analytic research process

Tips related to best practices for designing and executing meta-analyses for publication in the international business/marketing literature

After the webinar, please return to this page to access a recording of the event.