In the spirit of Michigan State University’s “world-grant” initiative, MSU’s International Business Center in the Eli Broad College of Business is implementing Pro Bono Services for businesses in the Greater Lansing Region (Michigan, USA) which are striving to engage in the global marketplace. The Michigan Export Growth Program was started with a seed grant from the Ford College Community Challenge, which funds projects that meet community leads, create student leaders while building sustainable communities and fostering community partnerships.