Gurhan-Canli will present a research seminar focused on cross-cultural differences in brand extension evaluations based on analytic-holistic processing framework.
- OVERVIEW DATE:October 28, 2002TIME:12:00 am - 12:00 amLOCATION:North Business Building
DATE:
October 28, 2002
TIME:
12:00 am - 12:00 am
LOCATION:
North Business Building
- This event has passed.
Research Seminar by Zeynep Gurhan-Canli – Cross Cultural Differences in Brand Extension Evaluations
October 28, 2002
- This event has passed.
Research Seminar by Zeynep Gurhan-Canli – Cross Cultural Differences in Brand Extension Evaluations
October 28, 2002