Events

Speaker Fred Keller8:30am Morning Seminar 12noon Lunch Keynote $35 Registration fee (includes lunch) An engineer by trade with decades of international business experience and a passion for sustainable business practices, Fred Keller, Chairman and CEO of Cascade Engineering, will present our keynote address. Our morning seminar will feature a panel of experts and experienced businesspersons around various topics of sustainable business practices, including: -Christine Spitzley, Senior Environmental Programs Planner, Tricounty Regional Planning Commission -John Bradburn, Manager of Waste Reduction Efforts, General Motors -Joseph Hotchkiss, Director, MSU Center for Packaging & Sustainability -Steven Safferman, MSU Bioenergy Systems & Agricultural EngineeringThe Global Business Club of Mid-Michigan focuses on global issues of interest to the mid-Michigan business community. The monthly GB Club luncheons provide outstanding speakers and relaxed networking opportunities. With extensive international experience, the speakers wrap personal insights around a practical and up-to-the-minute approach to conducting international trade.

The Lansing Regional Chamber of Commerce Economic Club is pleased to announce that Patrick J. Kennedy, former U.S. Representative turned national mental health advocate, will keynote the March luncheon held Tuesday, March 26. Kennedy, 45, is the youngest child of former U.S. Senator Edward Ted Kennedy.Kennedy is being brought to Michigan by the Hope Network to advance the statewide conversation about the importance of integrating mental and physical health. The announcement of Kennedy, who openly discusses his personal struggles with mental illness, coincides with Hope Networks intention in 2013 to advocate for increased public access to mental health care.In his Lansing Regional Chamber Economic Club address, Kennedy will address why mental health care is not only a major social issue, as over 50% of Americans will suffer from mental illness at some point in their lives, but also one of the most important economic issues, as the indirect cost of mental health illness due to lost productivity in Michigan is estimated to be over $4 billion. Kennedy will discuss how healthcare systems in states like Michigan can lead the way in changing how healthcare is delivered.

Academics, industry, government, and individuals are confronted with an explosion of data. The data increasingly are emerging from sources such as Web traffic, social networking interactions, search behavior, sensors that track suppliers, customers and shipments, and GPS systems that monitor traffic, to name only some of the more visible sources. This trend, often referred to as the age of big data, is pushing the world toward data-driven discovery and decision making. This abundance of data presents both opportunities and chal¬lenges.

To solve some of the analysis issues with todays data, this one-day workshop provides an introduction to PLS Path Modeling. Participants will learn how to apply PLS Path Modeling by means of the SmartPLS software. The seminar contains several SmartPLS examples and exercises. We suggest you download the free SmartPLS software (www.smartpls.de) and install it on your computer, and then bring the computer to the workshop to participate in running the sample problems.The workshop is designed for faculty scholars, doctoral students, and marketing research professionals who are engaged in, or interested in, current techniques to perform Structural Equation Modeling (SEM) using PLS Path Modeling. Christian Ringle and Marko Sarstedt will lead the workshop, authors of the recent Sage book on PLS. Ringle is also the lead creator of the SmartPLS software (which is used by more than 45,000 professionals worldwide).