Latest Past Events

Publishing in International Business Research: Tips and Trends from Editors – Research Spotlight by MSU & Texas A&M CIBERS

In this webinar, editors of three prominent journals in the international business field will discuss key trends, topics and issues in IB research, as well as the best practices for publishing in leading international business journals. This webinar will include short presentations followed by discussion moderated by the co-hosts. Key takeaways: Tips related to best practices…

Virtual Global Business Club: How to Adapt Your Brands and Products for Global Markets

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This webinar will provide an industry and academic perspective on how to launch and adapt your brands and products for global markets.  Topics will include best practices and pitfalls to avoid, how to create market segments, how to find and use market research, and how to determine pricing. Featured Speakers: Dr. Ahmet Kirca – Director…