In the spirit of Michigan State University's "world-grant" initiative, MSU's International Business Center in the Eli Broad College of Business is implementing Pro Bono Services for businesses in the Greater Lansing Region (Michigan, USA) which are striving to engage in the global marketplace. The Michigan Export Growth Program was started with a seed grant from the Ford College Community Challenge, which funds projects that meet community leads, create student leaders while building sustainable communities and fostering community partnerships.
Charles "Chuck" B. Bird, Director of International Sales, Food Safety Diagnostics at Neogen Corporation, will be speaking to the Global Business Club of Mid-Michigan about how to source and sell products in China.