Speaker Fred Keller8:30am Morning Seminar 12noon Lunch Keynote $35 Registration fee (includes lunch) An engineer by trade with decades of international business experience and a passion for sustainable business practices, Fred Keller, Chairman and CEO of Cascade Engineering, will present our keynote address. Our morning seminar will feature a panel of experts and experienced businesspersons around various topics of sustainable business practices, including: -Christine Spitzley, Senior Environmental Programs Planner, Tricounty Regional Planning Commission -John Bradburn, Manager of Waste Reduction Efforts, General Motors -Joseph Hotchkiss, Director, MSU Center for Packaging & Sustainability -Steven Safferman, MSU Bioenergy Systems & Agricultural EngineeringThe Global Business Club of Mid-Michigan focuses on global issues of interest to the mid-Michigan business community. The monthly GB Club luncheons provide outstanding speakers and relaxed networking opportunities. With extensive international experience, the speakers wrap personal insights around a practical and up-to-the-minute approach to conducting international trade.

By all accounts, Zimmermann and Travel Michigan are doing an outstanding job in building and promoting Michigans powerful tourism industry.

During his tenure at Travel Michigan, Zimmermann helped launch the Pure Michigan branding campaign, which has continued to earn national recognition. During his Economic Club appearance, Zimmermann will discuss the Pure Michigan brand and the status of the campaign today, including its expansion to include economic development and business initiatives including Pure Michigan Business Connect and Pure Michigan Talent Connect.

The JAMS Editor will be at the AMA Winter Educators' Conference in Las Vegas, Feb. 14-17.